Three reels a week, keyword-front captions, cover-text discipline. Search share compounds on the flywheel of saves + shares.
The new search bar
Your next customer won't Google you.
Search moved into the feed. Under-35 buyers ask TikTok, scroll Instagram, and check YouTube before a search engine ever loads. Social search is the discipline of ranking inside those platforms — keywords, captions, and profiles engineered to be found.
40% of Gen Z starts product and place discovery on TikTok or Instagram, not Google.*
How Social Search works →*Cited: Google internal SVP remarks, 2022; Adobe consumer study, 2024.
Two engines
The feed + the search bar.
We run both jobs. Content that builds the brand, and social search that makes it findable at the moment of intent.
The Feed
Building the brand — the machine that shows up every week.
- Platform-native content strategy & calendars
- Reels, carousels, stories — produced weekly
- Community management inside the hour
- Influencer briefs and end-to-end campaigns
Social Search
Getting found — ranking inside TikTok, Instagram, YouTube, Pinterest & LinkedIn search.
- Native keyword research per platform
- Content-for-search structure & cover discipline
- Profile, bio, and link architecture as SEO
- Share-of-Discovery tracking, reported monthly
What we do
Everything social. Nothing missing.
Six disciplines, one pod. Each card opens its own page.
Content strategy
Platform-native plans, pillars and search intent — built around your funnel.
Content creation
Reels, carousels, stories, design — produced and posted every week.
Community
DMs, comments and crisis-aware moderation. First-hour reply as a rule.
Influencer
Vetted creators, tight briefs, contracts, tracking — end to end.
Analytics
Reporting that ties content to growth, leads, and Share-of-Discovery.
Social Search
Rank inside TikTok, IG, YouTube, Pinterest & LinkedIn search.
How it works
Plug in. Show up. Grow.
A 30-minute kickoff is all it takes. We handle the strategy, calendar, creative, posting, community — you approve in a shared workspace. Every month we report Share-of-Discovery beside engagement.
- 1DiscoverAudit, audience, competitor map, and goals — locked in week 1.
- 2DesignPillars, voice, and a 30-day calendar designed around your funnel.
- 3DeliverWe produce, post, engage, report — every week, on every platform.
- 4MeasureShare-of-Discovery + engagement, reported monthly per platform.
Engagement models
How the system performs, by motion.
Three published motions we run for different customer types. Every figure below is a modeled outcome from our own playbooks, not a client claim.
Founder-voice posts 3× / week, ghostwritten from interviews. Comments answered inside the hour by the pod.
Location tags, local keywords in captions, neighbourhood-specific reels. Google Maps + Instagram map both start ranking.
Modeled engagements · Named case files publish with client consent
Library
Playbooks + data briefs.
The TikTok SEO Guide
Ranking in the For You search era.
Instagram SEO
Captions, keywords, end of hashtag thinking.
The LinkedIn Founder-Brand Playbook
B2B's most under-priced channel.
The Reels System
A production cadence one team can sustain.
Influencer briefs that ship
The document that saves the campaign.
Community as Retention
DMs, comments, and the compounding reply.
Pricing snapshot
Plans, published.
No demo call required. INR for India · USD elsewhere. No contracts. Pause anytime.
- Basic design + captions
- Monthly reporting
- Profile optimization
- Community mgmt daily
- Influencer coordination
- Bi-weekly strategy calls
- Share-of-Discovery panel
- Full community + UGC
- Weekly calls, dedicated strategist
- Trend-jacking + real-time
- Full Social Search practice
Profile Grader — score your social in 24 hours.
Drop your handle, pick a platform, and we'll return a human-graded scorecard: bio, cover, keywords, structure. Free.
Open the full grader →Our ecosystem
One studio. Every discipline.
Ready to make your feed legendary?
Tell us your handle, the platform you care about, and your work email. A tailored growth plan lands within 24 hours.
Free · No sales call · Response within 24 hours.